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More interaction with viewers outside of videos



Shorts are ready to move to Smart TV apps

No, Google is not trying out a new messenger. With YouTube Community, however, a new function is entering beta, which aims to boost viewer loyalty on YouTube. To do this, introduce a new tab called “Community”. Creators can use them to connect with their viewers. It can be anything from simple text, image or GIF to live video. You want to fill the gaps between downloads with content and exchange.

YouTube has worked extensively with the creators in the development of “Community”. At the start of the beta, the feature is only available to a few creatives. The new community area will then look like this:

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